Key performance indicators

Bar chart - Annual Premium Equivalent new business premiums: Half year 2011 £1,824m - Half year 2012 £2,030m +11%

Bar chart - European Embedded Value new business profit: Half year 2011 £1,069m - Half year 2012 £1,141m +7%

Bar chart - International Financial Reporting Standards operating profit based on longer-term investment returns: Half year 2011 £1,028m - Half year 2012 £1,162m +13%%

Bar chart - Cash remitted to Group: Half year 2011 £690m - Half year 2012 £726m +5%



  1. The Group has adopted altered US GAAP requirements for deferred acquisition costs as an improvement to its accounting policy under IFRS 4 for those operations of the Group which measure insurance assets and liabilities substantially by reference to US GAAP principles. Accordingly, the 2011 comparative results have been adjusted from those previously published for the retrospective application of the improvement as if the new accounting policy had always applied, as described in note B to the IFRS financial statements.

Business unit performance highlights

Woman on a boat

Prudential Corporation Asia

  • Asia life insurance business operating profit1 up 26 per cent to £409 million
  • High performing multi-channel distribution with increasing agent activity and productivity and strongly growing sales through an extensive range of bank partners
  • Well balanced life insurance product portfolio emphasising regular premium savings and protection that offers good returns for customers and shareholders
  • More market leading positions than any other life insurer in the region and one of the region’s largest onshore mutual fund managers


  1. Operating profit from long-term operations excluding Eastspring Investments, development costs and Asia regional head office costs.

Man crossing the street


  • New business profit of £442 million
  • Top three provider of variable and total annuities in US
  • Rated as a ‘World Class’ service provider for six successive years by Service Quality Measurement Group
  • Highest Customer Satisfaction by Industry award from Service Quality Measurement Group

Woman on a bike

Prudential UK

  • Total IFRS operating profit of £353 million
  • Strength and investment performance of With-Profits Fund allowed Prudential to deliver strong annualised returns for policyholders
  • Two ‘Five Star’ ratings for excellent service in the Investment and Life and Pensions categories at the Financial Adviser Service Awards 2011

People in the street


  • Net inflows of £4.9 billion
  • M&G’s retail business has been awarded the prestigious Outstanding Investment House of the Year 2011 Award for the second year running at the OBSR Awards
  • M&G’s institutional business was recognised for its strength and expertise at the industry flagship Financial News Awards for Excellence in Institutional Asset Management, where it was named Fixed Income Manager of the Year 2011

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